Advisers know the value of goals but may be missing valuable information that lies just beneath those goals: clients' values.
You are invited to join us as we explore how uncovering client values can transform financial conversations. By understanding not just what clients want but why they want it, advisers can deliver more meaningful advice, build stronger relationships, and help clients stay committed to long-term plans through changing circumstances.
In this session you’ll learn:
- Why financial goals alone don’t tell the full story
- The role client values play differentiating your service
- A practical framework to help clients articulate their values
- How values-based planning can deepen trust and improve outcomes
- Simple ways to integrate this approach into your advice process.
Presenter: Dr Danielle Labotka, Behavioural Scientist
All Morningstar webinars are CPD accredited.